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(亚洲道家思想之于商业:中华商业战略的逻辑)THE CHINESE TAO OF BUSINESS书籍详细信息

  • ISBN:9780470820599
  • 作者:暂无作者
  • 出版社:暂无出版社
  • 出版时间:2004-10
  • 页数:329
  • 价格:153.50
  • 纸张:胶版纸
  • 装帧:平装
  • 开本:暂无开本
  • 语言:未知
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  • 更新时间:2025-01-20 02:24:22

内容简介:

How can managers discover,develop and implement successful business strategies for China and our global economy? Drawing on in-depth research with top executives of successful Chinese and Western companies,this book provides a road map for profitable business strategies in our interconnected economy.In the process,the authors describe and examine both Chinese and Western strategic management,their weaknesses and strengths.Starting with an analysis of the historical,cultural and legal antecedents of Chinese strategy,the authors identify potential for synergy and dominance between companies from Western,industrialized economies and Chinese companies.The book closes with recommendations on how the managements of non-Chinese companies,now pouring into China,can most effectively compete and interact with Chinese businesspersons and governments.

The Chinese Tao of Business offers guidance to compete successfully against local companies and in foreign markets through:

Unique insights into Chinese bus iness strategy,including its origins and influencing factors;

Insightful perspectives on the evolution of China’s market and business environments;

Incisive analysis of Eastern and Western strategic decision-making styles and how they differ;

Cogent identification of hidden and overt threats,pitfalls and opportunities that Western companies face in China and how to plan for them;

Effective direction through an Adaptive-Action Road Map (ARM) for successful business strategies in China and the global economy.


书籍目录:

ACKNOWLEDGMENTS

ABOUT THE AUTHORS

PART 1 THE CIVILIZATION CHASM

 Chapter 1: Understanding the civilization chasm

PART 2 THE ANCESTRY OF CHINESE STRATEGY

 Chapter 2: Economic and ethical roots of Chinese strategy

 Chapter 3: The historical roots of Chinese strategy

 Chapter 4: The legal roots of Chinese strategy

 Chapter 5: The roots of the networks

PART 3 EASTERN VS. WESTERN STRATEGIC PLANNING

 Chapter 6: The components of Chinese strategy

 Chapter 7: Evaluating Chinese strategy

 Chapter 8: Strategically evaluating Western strategy

PART 4 TRAVELLING TOWARDS STRATEGIC CONVERGENCE

 Chapter 9: A unified model of strategic planning

 Chapter 10: The Silk Road of strategic planning

APPENDIX A List of interviewees

APPENDIX B Bibliography


作者介绍:

George T.Haley (PhD,University of Texas at Austin) is Professor of Marketing and International Business at the University of New Haven in the USA.Active in managerial development,he is a public speaker and consultant for corporate executives and governmen


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书籍介绍

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How can managers discover, develop and implement successful business strategies for China and our global economy? Drawing on in–depth research with top executives of successful Chinese and Western companies, this book provides a road map for profitable business strategies in our interconnected economy. In the process, the authors describe and examine both Chinese and Western strategic management, their weaknesses and strengths. Starting with an analysis of the historical, cultural and legal antecedents of Chinese strategy, the authors identify potential for synergy and dominance between companies from Western, industrialized economies and Chinese companies. The book closes with recommendations on how the managements of non–Chinese companies, now pouring into China, can most effectively compete and interact with Chinese businesspersons and governments. The Chinese Tao of Business offers guidance to compete successfully against local companies and in foreign markets through: Unique insights into Chinese bus iness strategy, including its origins and influencing factors; Insightful perspectives on the evolution of China’s market and business environments; Incisive analysis of Eastern and Western strategic decision–making styles and how they differ; Cogent identification of hidden and overt threats, pitfalls and opportunities that Western companies face in China and how to plan for them; Effective direction through an Adaptive–Action Road Map (ARM) for successful business strategies in China and the global economy.


书籍真实打分

  • 故事情节:6分

  • 人物塑造:7分

  • 主题深度:3分

  • 文字风格:7分

  • 语言运用:8分

  • 文笔流畅:6分

  • 思想传递:7分

  • 知识深度:6分

  • 知识广度:5分

  • 实用性:8分

  • 章节划分:3分

  • 结构布局:6分

  • 新颖与独特:9分

  • 情感共鸣:8分

  • 引人入胜:8分

  • 现实相关:4分

  • 沉浸感:7分

  • 事实准确性:6分

  • 文化贡献:9分


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下载点评

  • 体验还行(310+)
  • 收费(134+)
  • 下载快(369+)
  • 全格式(562+)
  • 方便(200+)
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  • 五星好评(482+)
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下载评价

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